Digital Marketing Agency Focused On Delivering Results

Digital Marketing
marketopia Digital Marketing Strategy
Digital Marketing Strategy
Multi-channel marketing
approach focused on
increasing conversions,
repeat traffic and generating
greater brand loyalty


marketopia Digital Marketing Strategy

Digital Marketing
marketopia Ecommerce Website Design & Development
Ecommerce Website Design & Development
Strategic onsite & offsite
optimization to boost organic
rankings on search engines for
greater visibility, lead generation
and an ever-increasing
amount of organic traffic


marketopia Ecommerce Website Design & Development

Digital Marketing
Marketopia App Design & Development
Copywriting & Content Marketing
Research-driven content
creation improves SEO rankings,
user experience, market authority
while simultaneously increasing
conversions


Marketopia App Design & Development

Digital Marketing Services

How We Grow Clients' Brand Awareness & Customer Base

Search Engine Optimization (SEO)

With over 87% of buyers searching for products and services online, your business stands to gain a wealth of qualified leads and a boost in conversions by ranking highly in search (SERPs).

We deliver technical, off-page and on-page SEO to clients across industries, helping them assume and maintain their position at the top of SERPs. We help them increase their brand’s visibility and meet prospective clients as their purchase intent surges.

SEO

Pay-Per-Click (PPC)

A paid ad that appears at the very top of search receives almost 4 times’ the clicks than those featured at lower positions.

However, reaching this position, even with paid advertising, is challenging due to the ever-increasing competition.

Our PPC experts rely on deep data, research and strategic content to optimize paid ad performance and generate higher ROI.

Content Marketing

This year, over 70% of marketers are actively investing in content marketing.

As the environment is becoming more saturated, data, strategy and quality content are more important than ever.

Our expert strategists, writers and designers create engaging content carefully designed for every stage of the customer journey, increasing the qualified lead base, conversions and loyalty.

Social Media

From Facebook and Instagram to LinkedIn and Twitter, and beyond – our team of experts help clients build their social media presence strategically, optimizing each channel to feed into their marketing funnel.

We specialize in both organic and paid social media management, providing a full-suite of services, from strategy to content creation and community management.

Email Marketing

Email marketing can generate as much as $42 ROI for every $1 spent.

We help clients across industries build successful email marketing strategies and manage campaigns that nurture and convert their leads.

From simple newsletters to sophisticated eCommerce retargeting strategies, we plan, conceptualize, execute and manage all types of email marketing campaigns end-to-end.

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How We Build

Successful Digital Marketing Campaigns

Formulate A Strategy For Online Growth

Creating a successful digital marketing campaign – no matter the platform or goal – always begins with a strategy. At Digital Silk, the digital strategist will meet with the client to learn about their goals, current brand, and competitors from their point of view.

Then, the strategist will partner with the marketing director to audit the client’s existing online channels – as well as their competitors – and provide specific recommendations for a marketing campaign based on the overarching digital strategy.

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Increase The Number Of Website Visitors

Often, one of the first goals of a digital marketing campaign is to get visitors to the website so that we can secure a conversion. And marketing campaigns are living, breathing initiatives – you can’t just turn them on and pray they perform. Therefore, we micromanage each digital marketing campaign to ensure it is driving valuable results.

If the campaign is not driving enough visitors to the website, the team will continuously reoptimize the campaign. These adjustments will be documented and measured so we can determine exactly what change moves the needle.

Improve Customer Retention & Revenue

Finally, customers travel from an ad or marketing campaign to the landing page, they need to actually make a conversion. Thus, the Digital Silk team treats websites like a piece of marketing collateral. We optimize each landing page for strategic conversion funnels, maximizing the number of conversions secured.

The optimization includes designing the proper user journey, increasing site speed and loading time, and integrating helpful and on-brand copywriting to guide customers to the goal we need to achieve. All data is tracked and reports on marketing campaign performance are given regularly.

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Digital Marketing Automation

How We Streamline, Scale And Optimize Digital Campaigns

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Social Media Management

We use the premium social media management platforms to harvest deeper data, run better analytics and optimize your brand’s performance across social channels.

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Customer Relationship Management (CRM) Systems

Whether looking to personalize your multichannel marketing efforts or automate your digital workflows, we can help you develop strategies, as well as identify and implement the right tools to grow and maintain customer relationships.

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Email Marketing Automation

From CRM integration to identifying, implementing and managing the right email marketing platform for your business, we use advanced tools and strategies to automate complex email marketing workflows.

FAQs

Branding is a marketing practice in which a company creates a name, symbol or design that is easily identifiable as belonging to the company. This helps to identify a product and distinguish it from other products and services.

WORKS

Our Latest Digital Marketing Projects

CLIENTS

Our beloved Clients

Egypt-Japan Uni
Egypt-Japan Uni
GEMS Education Egypt
GEMS Education Egypt
AL Ahly For Estate Development
AL Ahly For Estate Development
SINOMA
SINOMA
LUKOIL
LUKOIL
Universities of Canada In Egypt
Universities of Canada In Egypt
Canal Sugar
Canal Sugar
Mostakbal City
Mostakbal City
Ministry of Higher Education
Ministry of Higher Education